Do you want to boost traffic to your website?
Want to know what tactics the top-earning online marketers used to skyrocket sales?
These time-proven techniques are the ones big money bloggers used to improve their rankings by Google.
Higher ranking means more traffic and more traffic means more revenue.
These are the White Hat SEO techniques!
What are White Hat SEO techniques?
WHITE HAT SEO techniques are techniques approved by search engines (Bing, Yahoo, Google, etc.) to improve your website visibility. The term white hat comes from the western movie convention that good guys wear white hats; bad guys wear black hats.
A search engine is designed to serve up the most appropriate relevant websites for any given search by the internet user.
Making Money Online The Easy Way compile a list of the best White Hat SEO techniques used by the top-earning online marketers today.
These techniques will improve your rankings by search engines, which will lead to more traffic, leads and sales.
Here is our list of the best White Hat SEO techniques:
1. Unique and quality content.
Content is King. You will hear that a lot. Unique and well-written content is invaluable in optimizing your site for search engines.
By you creating quality content regularly, Google, Bing, and Yahoo, etc will give your website authority.
And authority leads to ranking and that leads to more revenue.
2. Keyword research and proper use of keywords.
Did you create your content rich with keywords and phrases?
Your content must include the proper keywords and phrases for higher ranking.
Keyword research comes into play here.
Based on your keyword research analysis, you must choose the proper keywords and phrases that people ( target audience ) might be used to find your site.
The keywords and phrases that you will use must have at least these 3 things:
Here is a secret tip: use the 100/100/100 rule.
- A high number of average searches that keywords and phrases get a month. (at least 100)
- A good number of visitors to your website if you rank on the first page by the search engines. (over 100)
- The number of competitors’ websites ranked by the search engines using that exact keywords and phrases called the Quoted Search Results. (QSR less than 100)
Here is another tip: We recommend using the keyword research analysis tool Jaaxy to get your data.
Go ahead and try it now!
3. Analyze your competitors’ methods.
Look at your competitors’ websites to get an idea what you are up against.
You must know what your competitors know.
What keywords and phrases the top ranked websites are using.
Their headings and subheadings, descriptive page titles, etc all play an integral part in their ranking by search engines.
Figure out why they are ranked that high!
By knowing what they are up to you are better equip to implement a strategic plan of action when you create your content.
Did you know that images generate 43% more traffic than text alone?
If your competitors are not using a lot of visual aid.
Then you should try embedding images in your content.
4. Link Building.
According to Wikipedia, link building is described as those actions aimed at increasing the number and quality of inbound links to a web page with the goal of increasing the search engines’ ranking of that page or website.
Link building can improve your website ranking by a search engine by pointing high-quality links to your website.
From a marketing perspective, your brand awareness is increased by link building.
5. Search Engine Results Page (SERP).
According to Wikipedia, SERP is the page displayed by a web search engine (Google, Bing, Yahoo!) in response to a query by a searcher.
Why is this important you asked?
The holy grail of White Hat SEO techniques: ranking!
What is SERP ranking and why should you care?
SERP ranking or search engine results page ranking is basically the position a website appears in a search engine results page.
So why is your ranking important?
When you are operating a website, most of your visitors are provided by the search engines (Google, Bing, Yahoo!).
The better your SERP ranking the more traffic you will get and more traffic means… You got it, more revenue!
Google has proven that the top 3 positions get 35% of all the traffic.
- 18% goes to the top position
- 10% goes to #2 spot
- and 7% to the 3rd position
And Bing has reported that:
- 9.7% goes to the #1 spot.
- 5.5 goes to the #2 spot.
- 2.7% goes to the #3 spot.
And 75% of all users don’t even click past the first page!
93% of all website visits are referrals from search engines.(Google, Bing, Yahoo!, etc)
With over a 100 million searches conducted every month you can see why you want to be on the first 3 pages and at the top 3 positions!
So now you want to know how are SERP rankings generated?
All the major search engines (Google, Bing, and Yahoo!) has collected large amounts of data about the sites they index and for every search query. They must rank these sites based upon hundreds of different data criteria that’s how they provide the most relevant pages for your search query and the most useful.
The search engines deliberately don’t reveal their ranking methods. This is to prevent manipulation and they are constantly changing and fine-tuning their criteria to give the user the most relevant results.
In summary, Making Money Online The Easy Way has narrow down the most important influential factors:
- Search keywords and phrases related to the page title, headings tags, image tags, etc.
- Unique body content based on the search keywords and phrases.
- Enough content to indicate value at least a 1000 words.
- The quantity and quality of incoming links (link building) using the search keywords and phrases as anchor text.
- Rich embedded media content such as images and videos.
On a final note, these White Hat SEO techniques will improve your ranking.
However, a word of caution manipulating some of these techniques are called Black Hat SEO techniques and the search engines will penalize you and even ban your website!
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Hope you enjoyed this article!
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